The MacBook Neo is the first major new Mac aimed at the consumer market in the Apple Silicon era. It’s meant to make a dent — perhaps a minuscule dent in the universe, but a big dent in the Mac’s share of the overall PC market.

Not sure if this page was there yesterday, but the main “Displays” page at Apple’s website is a spec-by-spec comparison between the regular and XDR models. Nice.

Apple (Hacker News, MacRumors, Slashdot): MacBook Neo starts with a beautiful Apple design, featuring a durable aluminum enclosure in an array of gorgeous colors — blush, indigo, silver, and a fresh new citrus. Its stunning 13-inch Liquid Retina display brings websites, photos, videos, and apps to life with high resolution and brightness, and support for […]

Juli Clover, at MacRumors, notes that neither the new Studio Display nor the Studio Display XDR are compatible with Intel-based Macs. (I’m curious why.) Also, in a separate report, she notes that Macs with any M1 chip, or the base M2 or M3, are only able to drive the Studio Display XDR at 60 Hz. You need a Pro or better M2/M3, or any M4 or M5 chip, to drive it at 120 Hz.

Jason Snell, Six Colors:

Here’s the backstory: With every new generation of Apple’s Mac-series processors, I’ve gotten the impression from Apple execs that they’ve been a little frustrated with the perception that their “lesser” efficiency cores were weak sauce. I’ve lost count of the number of briefings and conversations I’ve had where they’ve had to go out of their way to point out that, actually, the lesser cores on an M-series chip are quite fast on their own, in addition to being very good at saving power!

Clearly they’ve had enough of that, so they’re changing how those cores are marketed to emphasize their performance, rather than their efficiency.