Reading List

Gen Z, Millennials Prefer Influencer Content Over Premium Entertainment from The Onion RSS feed.

Gen Z, Millennials Prefer Influencer Content Over Premium Entertainment

A new Deloitte study found that about 50% of younger consumers prefer watching creator-driven content on social media over big-budget Hollywood entertainment, claiming they feel more connected to influencers than to actors. What do you think?

The post Gen Z, Millennials Prefer Influencer Content Over Premium Entertainment appeared first on The Onion.