Reading List
Sources: Amazon's "sponsored prompts" for its Rufus AI shopping assistant are driving significantly lower traffic than its traditional ads, but they cost less (Catherine Perloff/The Information) from Techmeme RSS feed.
Sources: Amazon's "sponsored prompts" for its Rufus AI shopping assistant are driving significantly lower traffic than its traditional ads, but they cost less (Catherine Perloff/The Information)
Catherine Perloff / The Information:
Sources: Amazon's “sponsored prompts” for its Rufus AI shopping assistant are driving significantly lower traffic than its traditional ads, but they cost less — The early batch of ads running on OpenAI's ChatGPT has drawn a lot of attention in recent weeks.