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How Walmart plans to leverage its $2.3B Vizio acquisition to push shoppable TV experiences; Walmart's ad business had just $4.4B of sales in FY 2025 (Jaewon Kang/Bloomberg) from Techmeme RSS feed.
How Walmart plans to leverage its $2.3B Vizio acquisition to push shoppable TV experiences; Walmart's ad business had just $4.4B of sales in FY 2025 (Jaewon Kang/Bloomberg)
Jaewon Kang / Bloomberg:
How Walmart plans to leverage its $2.3B Vizio acquisition to push shoppable TV experiences; Walmart's ad business had just $4.4B of sales in FY 2025 — Walmart Inc. is working toward a future where consumers can buy items while watching their television shows, a strategy retailers have long tried to implement as a way to boost sales.