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Sensor Tower: Shein's ad spend rose 35% MoM in France and the UK in April, while Temu's jumped 40% MoM and 20% MoM respectively, amid Trump's de minimis ban (Arriana McLymore/Reuters) from Techmeme RSS feed.
Sensor Tower: Shein's ad spend rose 35% MoM in France and the UK in April, while Temu's jumped 40% MoM and 20% MoM respectively, amid Trump's de minimis ban (Arriana McLymore/Reuters)
Arriana McLymore / Reuters:
Sensor Tower: Shein's ad spend rose 35% MoM in France and the UK in April, while Temu's jumped 40% MoM and 20% MoM respectively, amid Trump's de minimis ban — Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in Europe in April …