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How I Tricked Myself into Shipping Too Late from mtlynch.io RSS feed.

How I Tricked Myself into Shipping Too Late

Many software founders fail for a simple reason: they ship too late. They spend years developing a product in a vacuum only to see it crumble the first time a real customer touches it. The Indie Hackers podcast features many such stories. The show’s stated mission is to help listeners learn from the mistakes of startup founders, but host Courtland Allen frequently expresses existential angst about whether this is even possible: