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Is It Keto: Month 5 from mtlynch.io RSS feed.

Is It Keto: Month 5

Highlights

  • Is It Keto’s user visits continued to grow rapidly.
  • Revenues increased substantially from the previous month but missed targets for January.
  • I figured out an easy and inexpensive way to attract users via Twitter.

Goal grades

At the start of the month, I laid out some high-level goals. Here’s how I did against those goals.

Achieve $50 in revenue

  • Result: Earned $23.37 in revenue (53% below target)
  • Grade: C

Revenue is growing more slowly than I expected. Almost 80% of the revenue came from a single order because the person bought some high-ticket items after clicking an affiliate link, but this doesn’t feel like something I can rely on.